I never thought I’d look for penguins, marine debris, oil, grizzly bear habit indicators, fire climax fuel, track disease, study deforestation patterns, measure water quality, look for tanks, observe how vegetation changes with climate and hear friends/colleagues study coral reefs, find underpaintings from Picasso, make policy recommendations for nuclear non-proliferation, find ancient migration trails with pottery shards, forensically analyze ink and paper from serial killers, locate hidden cultures and communities, estimate population, map electricity sources and so many other applications. But now, the proliferation of data sources, software tools, computational power can make these use cases automatic and easily consumable