From Agriculture to Analytics: SaraniaSat’s Origins
That vision traces back to SaraniaSat’s founding in 2016. Tom launched SaraniaSat to address a problem that has eluded Earth observation for decades: enabling daily, global, data-driven agriculture. This data is critical for the entire Agricultural Ecosystem including Farmers, Agricultural Companies, Crop Insurance and Crop Finance Companies, Crop Futures Markets, and Food Supply Chain Companies. Despite more than 50 years of both government and private Satellite Missions, beginning with NASA’s Landsat-1 mission in 1972, the agriculture ecosystem still lacks timely, reliable, and actionable data at a global scale.
Tom describes the challenge as a “Don Quixote quest.” He points to two barriers: complexity and timeliness. Without H-Cubed™ data, farmers cannot make confident decisions without risking their already razor-thin margins. And without near-real-time access, data loses its value across the typical 100-150 agricultural crop cycle, where weather, pests, disease, and stress conditions can change by the day.
For Tom, this makes the case clear: only by combining complex data with high-performance edge computing onboard satellites can agriculture and other industries overcome these daily, decision-making challenges.